What is content marketing?
Content marketing is marketing that involves the creation and sharing of online material (digital assets) like blogs, videos, graphics and social media posts.
Who is content marketing for?
Anyone who has something to market can use content marketing. You choose the subset that you have the most affinity for and then build upon it. I like words. So blogging and content creation are part of my superpowers. What's yours?
Who benefits from content marketing?
You (as a business owner) and your audience benefits from content marketing. It's the marketing option where everyone is a winner. The searcher finds a solution to their problem and the entrepreneur serves their audience with the right products and services.
When is the best time to share content?
There are many variables. The first one is your audience – when are they online? Then, you need to know what platform they prefer and then you need to catch their eye…