The first place you start with your content marketing is your own website. You can maximise its potentials through the free blogging challenge
Hello, I'm Sarah Arrow.
Back in 2006, I helped my husband rescue his transport business with blogging. In 2007 I created the 30-Day Blogging Challenge. By 2009 the transport business had a bigger digital footprint than DHL, Fedex, and UPS combined. People tell me blogging doesn't work... And maybe it won't for them. But the 750,000 who have taken the blogging challenge will disagree.
Biggest website for women outside the USA
In 2010 I created the website for women entrepreneurs "birds on the blog". Under my leadership and content strategy it won a slew of awards.
I've built emails lists from scratch to 30,000 people without paying a penny in ads.
At this point people get triggered and mutter quality over quantity.
I've been recognised as one of the most influential marketing and advertising persons in the UK from places like Brand Republic, The Guardian, Forbes & Onalytica
Here are some of the articles I've written recently. Take a look.
About Sarah Arrow, the person
I'm one of those women who works hard on her marriage. I married my childhood sweetheart, Kevin Arrow, and we're enjoying our happily ever after. We live and work from home together. Our teenage daughters are National and International Martial Arts champions, and we believe anything is possible with discipline and focus.
We adopted a German Shepherd. She's very vocal. You may hear her on a livestream.
I read. A lot. On average I read around 5 books a week. I also enjoy bingewatching things like Buffy the Vampire Slayer, How I Met Your Mother (Ted tells some story...), Grey's Anatomy (Bring back Cristina Yang!) and NCIS (Where's Ziva??).
I'm a Prince fan. I have been since I was 5 years old and heard one of his songs. Grateful to have seen him 3 times live. I like music but I prefer to work in a quiet space with all my thoughts.
Career-wise... I've run pubs and worked with the harder to help getting them back into work. This has given me skills in tenacity, among other things, and means I have many friends from many different backgrounds.
Beneath all of this, I'm still the girl that's happiest when curled up with a book on the sofa, or dancing in the rain.
I identify as an ambivert.
You can't change the world without it.